"Take Me Out to the Ball Game" Stamp Cross Promotion
The News Link reports, "USPS is covering all the bases for this one. The Postal Service is teaming up with Little League Baseball and Pitch In For Baseball to promote the stamp in communities across the nation. Pitch In For Baseball’s mission is to share the great American pastime with kids all over the world. The two organizations collect and give used baseball equipment and other assistance to young people around the world. Their motto: “Let your equipment play extra innings.”
It goes on to say, "Postmasters from coast to coast are being asked to plan a homerun event to sell the stamp and encourage their customers to collect “gently used” or new baseball equipment — mainly baseball gloves. The new Priority Mail Large Flat Rate box is perfect for shipping old gloves, and the new online Click-N-Ship discounts will make it easier and more affordable for customers to send equipment to Pitch In For Baseball. "
For more information, see the "Take Me Out to the Ball Game" Postmaster kit in the latest Postal Bulletin.