Thursday, April 06, 2006

Postman Pat

According to a USPS press release, Entertainment Rights, one of the UK’s leading independent media groups specializing in the ownership of children’s and family programming, characters and brands, has secured a promotional agreement with the Postal Service for "expansive" marketing and promotional activity of Postman Pat.

Today’s agreement marks the beginning of a range of activities designed to build Postman Pat (who has his own television series on the HBO Family channel) into a leading children’s character in the United States.

The Postman Pat character will debut live in the U.S, for the first time when he attends Washington 2006. At the event, there be a special Postman Pat screening area and Postman Pat giveaways for children.

For more information on Postman Pat’s involvement in Washington 2006 and the Postman Pat outreach pack visit
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posted by Don Schilling at 12:01 AM