New "Designs on Delivery" Online Exhibit

Titled Designs on Delivery, The British Postal Museum & Archive (BPMA) is hosting an extensive exhibition of GPO posters available to view on their website.

According to a write-up on the website, "Design played a crucial role in promoting social progress and technological change across Britain between 1930 and 1960. The commercial poster reached cultural maturity during this period and became the most eloquent of the mass media. From the 1930s onwards the Post Office became a leader in the field of poster design, commissioning some of Britain's best artists and designers."

It goes on say, "The development of Post Office design owes much to the appointment of Stephen Tallents as its first public relations officer in 1933. During the previous decade Tallents had worked at the Empire Marketing Board, which had been established in 1926 to promote trade between Britain and its Empire. After its closure in 1933, Tallents moved to the Post Office bringing with him experience of incorporating the techniques of commercial advertising into government service."

Sir Stephen Tallents was knighted in 1932 and died in 1958.

Shown above, Send Your Overseas Parcels by Air Mail poster designed by designed by Peter Huveneers, 1954

To view the exhibit, click here.