Tuesday, May 24, 2011

Burger King Doesn't Have Their Way With The Post Office

Fox News is reporting, "After unleashing its lawyers, USPS has struck a settlement with Burger King over an ad campaign launched last year that featured a letter carrier getting distracted from his job by delicious Burger King breakfast food."

According to the report, the Postal Service did not appreciate the portrayal. In the ad, a letter carrier in a uniform resembling that of a Postal Service employee sang about the joys of Burger King's new breakfast menu. The offending verse was: "With pancakes and eggs on my plate, the mail has to wait."

It goes on to say, "According to a Postal Service statement issued Friday, the agency asked the fast food giant to stop airing the ad, arguing that Burger King used its logo and uniform without permission while portraying a letter carrier in a "less than favorable light."

Though Burger King denied wrongdoing, they reached a settlement allowing the company to use a uniform similar to the official Postal Service garb, minus the logo. Burger King is expected to air a "revised" and "more positive" commercial -- one that presumably leaves viewers feeling better about the work ethic of their letter carriers."

For more on this story, click here. To watch the ad, click here.
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posted by Don Schilling at 12:01 AM